Who is Sneepa?|Sanchez Demoso, multi-faced creative
Basic Identity
Sneepa who’s full names are Sanchez Demoso was born on 27th February 2008 in Mkomani,Mombasa.
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| Sneepa-smiles that tell stories |
He is a rising Kenyan multi-disciplinary artist known for his sharp lyricism, versatile storytelling, and futuristic approach to music and storytelling. Blending rap, poetry, visual art, and film direction, he has become one of the bold new voices shaping modern youth culture in East Africa.
Born with a natural drive for creation, Sneepa built his reputation through his striking originality — His work often fuses Kenyan street energy with global influences, creating a sound and aesthetic that stands out in every space he enters.
As the founder of Demoso Entertainment (DME), Sneepa is building a new-age entertainment brand focused on music, films, and innovative storytelling. He also leads Gameflix United a developing gaming platform, and ilu his software/app company,all these companies and more under Demoso Global Holdings the parent company— reinforcing his reputation as one of the new generation’s most ambitious creative thinkers.
His fanbase, Nation 808 continues to grow as he positions himself as a young creator determined to break boundaries, push culture forward, and build a legacy that inspires dreamers around the world.
He started his primary school Binns primary school in Mombasa and then transferred to Our lady of victory Nyambera mission school in Kisii town.
He’s in Riokindo Boys High School which he’ll later complete in 2026
Sumarry of his creative journey
He started rapping in the year 2018 when he was in class four due to an inspiration by the song ‘fight back’ by Neffex.
His first song written in 2021 when he was in class 7.
First song released: December 2024– he released 3 songs at the same time mainly:
first Music studio: Newmakes Studio
Genres: He is flexible in many genres of music
His first novel was my boyfriend is the grim reaper by sneepa
he’s a multi-faced creative: Rapper, Songwriter, novelist, screenplay writer, aspiring director and actor
he was regonized as a rapper and vice president of his primary school and later on was regonized again as a rapper and entertainment prefect in his highschool.
He has his own companies all under one parent company known as Demoso Global Holdings.
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| Sneepa-somethings are meant to be felt not said |
Sneepa's backstory:Childhood,challenges and passion
Sneepa (born Sanchez Demoso on 27 February 2008 in Mkomani, Mombasa, Kenya) was raised by his mother, Merciline Nyaboke Ondieki, and his grandparents. Sneepa’s love for music began back in class four in 2018. Every time his mother gave him her phone, he would go to YouTube and watch AMVs for the Dragon Ball series — the anime he loved the most. It was his first anime that introduced him to anime itself. he got so into it, loved searching it on YouTube, and then found one AMV which used Neffex’s song ‘Fight Back’. He listened to it again and again, started rapping it, and afterwards began freestyling and the people he rapped for loved them,and that’s when he knew: damn, this guy’s a rapper. That’s when he realized he had a talent for rapping and loved it. By class seven,he wrote his first song.
Primary school had its challenges too. He was used to rapping, but one moment he found himself in a case — well you know, those stupid school cases — and one student pointed out that he was rapping in class. The vice principal thought it was illegal or something, so he told him to rap. he was nervous and didn’t show his full potential, and of course was told not to rap again. Class seven was literally full of cases for him — he was caught in love triangles, even framed for writing someone a love letter that wasn’t his,I mean anyone could tell he was framed because his handwriting was awful(his words not mine)
One day, there was a school event where students showcased their talents. His friends told him to represent their class as a rapper. He was hesitant because of the deal he had with the vice principal, but he got up anyway. Some students from other classes knew him as a great rapper and cheered him on,so Sneepa with his usual smile looked at the vice principal and he smiled back and nodded.
so he rapped ‘Fight Back’, the song that had inspired him to start rapping. His cousin Lawrence was always there supporting him, banging on a drum or even a bucket to provide a beat — and he was actually good at it. From that day, the school knew him as a rapper. Any event, he’d be called to perform but with real beats this time.
he finished primary in 2022 where he was the vice president — an important leader. He then came to high school in 2023 where he entered boarding school for the first time, even though he had told his grandpa never to take him there. Boarding school was tough: theft, fights, and life lessons he had never experienced before. But that’s where he discovered more of his secret talents.
In Form One,he joined music clubs. People started knowing him as King Sancho— the name he first went by. People loved his flow and many people knew him, even though he only knew a few. Form One taught him life — really hard life — and made him street-smart so he doesn’t regret it that much.
In Form Two, he met Kevin, known as lil prezzo a Kiswahili rapper. Sneepa rapped English, while he rapped Kiswahili, and they influenced each other a lot. Sneepa started exploring other music genres beyond his first genre which was hiphop/Rap. He even began writing pop songs —although he was not a singer,he had beautiful rythm and lyricsm often performing his songs to his friends Derrick who was from Kayole and Kevin. They told him the songs were amazing, and then he thought that maybe one day he could release them too along with his rap music
he wrote his first collab with Kevin called 'sides za block' his first swahili drill track. then from then on started writing more collabs together and met other talented friends: Michael Kali a drill and hiphop artist,Nifty Prix who sneepa loved to call ‘Juice WRLD' because of his resemblance to the late rapper and Michrich Kevin’s cousin who was also a rapper. They planned to release songs as a five-person band eventually.
But before he met them, He was going to release his first song with Kevin at the end of 2024. he saved ksh 5,000 , but it was stolen — along with Kevin’s and his cousin’s money. Fate hit them hard, but he didn’t lose hope. he looked for a producer who could work with a small budget. he tried reaching out to musicians on Instagram, but most didn’t respond. One replied once but never again. he felt all hope was lost — until he found Newmakes Studio, a recently established studio he discovered on Google. they had a talk and he listened. Sneepa described him as friendly, humble, and someone who helped him record his first songs.
Releasing music was hard. Convincing people to listen was even harder, especially as a student. Some pretended to support him,well that’s the life of a new artist for you, others genuinely did, and a few new friends also encouraged him.
Sneepa discovered another talent too, he loved writing scripts for movies, anime, and series and had plenty ideas for original films,he shared his scripts with Derrick and some of his friends, who praised him and told him he would make it big.
He later wrote his first novel, ‘My Boyfriend is the Grim Reaper’ , just to understand how authors work — it’s still being distributed. he didn’t put much effort into it because to him it was just an experiment to get to know how authors work better so in his next book he would be more serious and put in much work as he does with his scripts.
So yeah — Sneepa is a rapper, screenplay writer, author, and an aspiring director he has even started his own startups and will start more greater ones which he has amazing plans for.
Guess you could call him a multi-faced creative.
so that was all you needed to know about the rapper Sneepa a rising Kenyan artist before he becomes an international sensation
get to follow his journey on social media and listen to his music on streaming platforms like Amazon and Boomplay and many more
If interested be one of the first to read his novel ‘My boyfriend is the grim reaper’ by sneepa and even give him a simple dm and he’ll be sure to text back and you could get to know each other better before he blows up
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| Sneepa-imagination meets reality Everything Sneepa |



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